Selling a Condo vs. a Single-Family Home in Montgomery County: How Shaina Tailors the Strategy

Selling a Condo vs. a Single-Family Home in Montgomery County: How Shaina Tailors the Strategy

Selling a condo in Montgomery County is not the same as selling a single-family home, and treating them the same can cost sellers both time and money. Shaina McAndrews helps homeowners understand how property type, HOA rules, and buyer expectations change the pricing and marketing approach. With a tailored strategy for each kind of home, sellers can position their property more effectively and reduce surprises along the way.

Understanding condo buyers vs. single-family buyers

Condo buyers often prioritize convenience, lower maintenance, and amenities, while single-family buyers focus more on lot size, privacy, and long-term space needs. Shaina helps condo sellers highlight features like secure entry, parking, fitness centers, and proximity to rail or walkable town centers. For single-family homes, she emphasizes yard space, storage, potential for future additions, and school districts, ensuring the marketing speaks to what each buyer group values most.

Navigating HOA rules, fees, and documentation

Condo and townhouse sellers must present association details clearly, including monthly fees, what those fees cover, and any restrictions that could affect buyers. Shaina guides sellers in gathering HOA documents early—rules, budgets, and recent meeting notes—so there are fewer delays once a buyer is interested. For single-family homes, she shifts focus toward zoning, property boundaries, and any local use restrictions that matter to buyers.

Pricing and days-on-market expectations

Condos and single-family homes can behave differently in the same town in terms of buyer demand and days on market. Shaina analyzes comparable properties within the same property type instead of relying on broad averages, helping sellers set realistic pricing and timing expectations. This nuanced approach helps condo sellers avoid overpricing and long sits, while single-family sellers can confidently aim for top-of-market results when the data supports it.

Marketing the lifestyle, not just the property

For condos, Shaina leans into lifestyle marketing—easy living, walkability, and amenities—often featuring nearby coffee shops, train stations, and community spaces. For single-family homes, she crafts a story around room to grow, backyard gatherings, and neighborhood feel. In both cases, professional photography, clear listing descriptions, and a strong online presence ensure the property stands out once it hits the market.

If you’re thinking about selling a condo or single-family home in Montgomery County and want a tailored plan for your specific property type, schedule a seller consultation with Shaina.